Judging a book by its cover is a reality in marketing an e-book and self-published print books. Think about it... When you enter a bookstore and you see a homemade looking cover, you probably assume the writing is as bad as the cover. Call me shallow, but I do, and so do thousands of shoppers out there. Purchasing decent looking cover art is a necessity in selling your e-book.
Here's an article recently published online at Indie Author News blog:
Bad Cover = Bad Sales
The book cover artist featured in this article is Jeanine Henning and apparently she's great. Here's her website: J. H. Illustration
I'm still polishing the first small book of my teen fiction series, so I'm hoping to look into a book cover artist in the near future. By the way, another option for finding a book cover artist is 99 Designs.com . On this site you set up a contest for designers to submit their artwork for your book cover. You post the specifications and they deliver their designs to you in the hopes of winning the award you post of at least $299.